Sinister: Promo ideas
Charlotte Hall
Charlotte.Hall at xxx.uk
Wed Oct 22 18:53:02 BST 1997
It needs to be something quirky and something which would be anathema
to "the starmaker machinery behind the popular song". I bought a BMX
bandits record once (shhh!) which had a little cartoon strip inside
and someone had handwritten in pen on my copy "I love you very very
much". I liked the personal element of this. I guess BMX Bandits sold
a lot less records than B&S are going to be selling ... maybe it would
be wholly impractical!
Here are some other ideas.
1. Bring back seventies car stickers! ELO did it, why not B&S? There
should be a B&S sticker in the back of every car in the kingdom.
2. Willy Wonka style "Golden CDs", 500 of which (e.g.) have a ticket
inside entitling the holder to a trip to, er, the Grosvenor Cafe...
3. Free flowers with every purchase.
4. Free tickets for next B&S gig.
5. Lifetime membership of Rolf Harris fan club.
6. "Introduce a friend" discounts and bonus system.
7. That's all.
-----------------------------------------------------------------------
. This message was brought to you by the Sinister mailing list.
. To send to the list please mail "sinister at majordomo.net".
. For subscribing, unsubscribing and other list information please see
. http://www.majordomo.net/sinister
. For questions about how the list works mail owner-sinister at majordomo.net
-----------------------------------------------------------------------
More information about the Sinister
mailing list